Hugh Reid, currently Volvo Car UK Limited’s Director of Sales & Dealer Operations, has been appointed the Company’s Managing Director from 1 September 2002.

Having joined Volvo in 1985, from Renault UK, as the Business Development Manager for the Scottish Dealer Network, Hugh Reid took on further field roles before being appointed Managing Director of Volvo’s jointly owned finance company in 1994. In 1996 he launched Volvo’s wholly-owned finance company, Volvo Car Finance, before in 1997 also assuming the role of Regional Director, overseeing Volvo’s finance company operations in the Netherlands and Belgium, as well as in the UK.

In 1999 Hugh Reid rejoined the UK Sales Company as Director of Sales & Dealer Operations with overall responsibility for fleet and retail car sales, and all aspects of dealer relations and performance.

Commenting on his promotion, Hugh Reid said: "This is a great time to be taking on this role. The UK has always been one of Volvo’s most important markets and I look forward to leading the business to further success in the coming years. Our Dealer Network is in good shape to take on the challenges presented by the review of the Block Exemption Regulations, the planned expansion of the Volvo model range gives us new market opportunities and our staff in the UK are a talented and experienced team."

Hugh Reid, a native of Fife, Scotland is 48 years old, married with a son and daughter and is a qualified accountant.

He succeeds Gerry Keaney who has been promoted to the position of Vice President, Sales, Volvo Car Corporation.

Published : 23/08/02 Author : Melanie Carter

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