Vovlo Announces Partnership With The 2010 Snowbombing Festival

Volvo Car UK is pleased to announce their partnership with Snowbombing - "the world's biggest show on snow", which takes place in the winter sports resort of Mayrhofen, Austria, 5th - 10th April 2010.

With some of the hottest artists, live bands and respected DJs on the bill; Snowbombing is an annual week-long music and snowsports festival like no other, which takes place both on and off piste in and around Mayrhofen.

Volvo will be showcasing a range of models, including the sporty new Volvo C30 SportsCoupe and sleek new Volvo C70 coupe/convertible. The Volvo XC60 crossover complete in sports-inspired R-DESIGN guise, which performs perfectly on snow and in off-road situations, will also be on display.

Expect plenty of snowy exploits to be had with the cars whether it's the professional snowboarders showing off their flips and spins over the vehicles, or the stylish models being used for chauffeuring Snowbombing's top artists and high profile guests around the village in style.

Snowbombing 2010 will feature Fatboy Slim, Editors, Doves, The Enemy, Friendly Fires, white hot French electro king - Vitalic all round festival favourites Dan Le Sac V Scroobius Pip', The Cuban Brothers and special guests De La Soul all playing live. With a love of dressing up and looking good at all times, the Volvo sleek Swedish waistline and eye catching bodywork will be in good company!

All artists will all be playing once-in-a-lifetime shows in awesome venues; in huge igloos and alpine forests, on snowy plateaus and in medieval barns, with mountains for a perimeter fence and over 150 miles of powdery pistes to play on between bands. Snowbombing is perhaps the most luxurious festival experience out there too - it comes with a mud-free guarantee.

There's more to life than a Volvo and there's more to festivals than mud!