'The Baby Show',

Volvo is again the official sponsor of the 'The Baby Show', supporting all three of the UK Shows in 2006 - at Glasgow’s SECC (3-5 March), Birmingham’s NEC (19-21 May) and London’s Earls Court (20-22 October).

The Baby Show¹, in association with Practical Parenting magazine, is the UK's largest show entirely dedicated to all matters concerning pregnancy, parenting, babies and toddlers. Volvo will have free 'Mum-to-be' window stickers and its 'Children In Cars' booklets available on its stand at the show, plus its ISOFIX rear-facing child seats and a selection of its latest cars on display.

Having a baby makes most parents more conscious about the safety of their family and often means they need a larger or more versatile car. Volvo, founded on the principle - "Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore, is and must remain - safety" - offers a versatile range of cars which includes saloons, a compact sportswagon, legendary large estates, or the all-terrain abilities of an XC70 AWD or XC90 SUV, with prices ranging from £15,730 to £46,220.


Volvo car interiors are a better place to be for the increasing number of children suffering from allergies, thanks to Volvo's Clean Inside and Out environmental programme. All new Volvos have an Interior Air Quality System and a cabin pollen filter as standard, while the materials used meet the requirements of the international Oeko-Tex 100 environmental standard which means all fabrics, leather, carpets, plastics and seatbelts are tested for allergenic dyes, pesticides and metals to ensure they are free of emissions or chemicals that trigger allergies.

Children in Cars

Volvo has produced its 'Children In Cars' booklet to help keep mums-to-be and children safe when travelling by car. It is full of helpful tips and advice gained from Volvo's Traffic Accident Research Team and extensive crash-testing experience at its award-winning Safety Centre, such as:

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Published : 14/02/06 Author : Melanie Carter

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