Skoda maintained strong sales in October, with 1,907 vehicles sold. The year-to-date total of 33,169 new car sales means that the brand holds a 1.5 per cent market share. Škoda’s growth of 6.0 per cent continues to outpace the overall market growth, which currently stands at 4.6 per cent.

The Fabia, named the What Car? Best Supermini for three years, accounted for 999 sales during the month of October, with hatchbacks making up almost three-quarters of this figure. Octavia continues to be strong, with 812 units being sold in October. Throughout October, 96 Superbs were driven out of Škoda showrooms.

Year-to-date sales of 33,169 cars represent an increase of 6.0 per cent over the same period in 2001, which totalled 31,288. This growth has been assisted by the popular Fabia Blackline and Silverline special edition models, sales of which total 1,492. The sporty vRS continues to strengthen the Octavia range and, with 1,390 sold so far this year, about 10 per cent of Octavia sales are attributed to this popular sporty model. Superb year-to-date units sold stand at 697 in the five months since its launch.

Škoda’s continued sales growth shows the growing acceptance of the brand by car drivers and is further underlined by the overwhelming reaction to the Škoda range at the Birmingham International Motorshow.

Published : 13/11/02 Author : Melanie Carter

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