Dr. Wendelin Wiedeking, the Chairman of the board of management of Dr. Ing. h.c. F. Porsche AG, explained: "With the terms Carrera, Turbo, Targa and Boxster, we have given our sports cars names which are now not only associated inseparably with the Porsche brand name, but also make a decisive contribution to the strong image and success of these products. So the name of our new Sports Utility Vehicle must be of substance and must reflect the Porsche product philosophy - in this case, not only on the road but also off-road. We are convinced that the combination of Porsche and Cayenne as a model designation radiates true strength, dynamism, fascination and emotions and will continue the great tradition of legendary names."
The "Porsche Cayenne" is being produced in a new factory in Leipzig and will be launched on the market in 2002. Annual sales will be over 25,000 units world-wide.
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