April has seen another strong performance from Peugeot in the run up to it 200th anniversary in May 2010. As the UK market reported an 11.5% increase in April 2010, Peugeot benefited from strong sales of its HDi diesel models, up 53.4%, to record an overall sales increase of 21.6%. This was fuelled by the strong retail and fleet demand for Peugeot's two latest models, the Peugeot 3008 (What Car? Car of the Year 2010) and the Peugeot 5008 (What Car? MPV of the Year 2010); both cars also continue to exceed all sales objectives.
A strong April performance means Peugeot continues to out-perform the market year-on-year with increased sales of 29.4%, in a market up 23.9%. This growth has been achieved by increased sales of the Peugeot 107, Peugeot 207 and Peugeot 308 models, and the Peugeot 3008 and Peugeot 5008 which have achieved sales of almost 6,000 in the first four months of 2010.
Peugeot's strong LCV sales performance also continued again in April with sales up 12.2% in a market up 6.0%, as confidence in the economy starts to return. Year-on-year Peugeot has now increased its LCV sales by 51%, in a market up 11.1%. Strong sales performance across the whole LCV range has put Peugeot in the position of No1 French manufacturer in the UK LCV market, and with the highest volume increase out of all the top five manufacturers.
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