Nissan Micra 25
The Nissan Micra 25

To celebrate 25 years of sales in Europe, Nissan has developed an Anniversary model called Micra 25 to reinforce its position as the car of choice for discerning, style-conscious city dwellers. Micra’s reputation as a small car with big car equipment and innovation will be reinforced by:

The Micra has always been the city car with a deserved reputation for blending compact dimensions, ideal for city driving, distinctive and stylish design and a level of innovation rarely found among its contemporaries.

Those values have been reinforced with some key, but subtle additions to the Micra to celebrate a quarter century of sales in Europe.

The Micra has always set the standard in the city car segment for its cultured sense of style, so it’s appropriate that to celebrate 25 years of sales in Europe, a new exterior colour, exclusive to Micra, has been developed to add even more sophistication and ‘premium-ness’ to the car. Nightshade is a deep, rich purple and brings a unique look to Micra, as none of its competitors is available with such a colour.

The feeling of discreet sophistication is enhanced by the addition of silver effect door mirrors, handles and body mouldings, while new wheel trims are available to complete the effect.

Rear privacy glass is fitted as standard and a ‘25’ logo badge identifying this special Micra is located on the rear door.

While Micra is already well appreciated by customers for the inclusion of innovative and user-friendly technology such as Bluetooth phone connectivity, Intelligent Key, automatic wipers and headlights, Micra 25 extends that philosophy even further. Customers will be able to enjoy iPod connectivity, with a tailor made docking station designed for the iPod nano, as well as audio control via the Micra’s steering wheel mounted buttons.

The controls on the steering wheel govern volume and track selection, while the neatly integrated iPod connector also acts as a battery charger, allowing users to both listen to their choice of music on the move, and then have a fully charged iPod ready for arrival at their destination.

A unique Micra engraved 4Gb iPod nano loaded with Nissan-specific content is supplied free with the 25th Anniversary Micra. The content of the nano consists of a selection of 10 different songs, a series of Micra photography and a Micra TV advert, all of which have been chosen as they represent Micra’s distinctive, cheeky personality – albeit with a serious side too.

Driver and front passenger floor mats with a silver border and embroidered with the 25th Anniversary logo are also supplied.

The engine line up includes a choice of 1.2 and 1.4- petrol and a 1.5-litre dCi diesel unit producing 86PS. The 110PS 1.6-litre petrol engine is available on the Micra C+C.  Prices start at £9395 for the 1.2-litre petrol three-door version rising to £16,600 for the 1.6-litre C+C with automatic transmission.

Sales of Micra 25 Anniversary edition will begin across Europe from early August.

Simon Thomas, Senior Vice President, Sales and Marketing for Nissan in Europe, said: “The Micra has become an icon for Nissan throughout Europe. Its success and enduring appeal are thanks to its unique combination of style, sophistication and friendly technology. It is only fitting that we celebrate a quarter of a century of Micra sales in Europe with a special version which further epitomises those qualities.”

Published : 22/07/08 Author : Melanie Carter

Nissan Micra News

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