L200 takes 49% of Pick Up Market
Total new vehicle sales of 4,793 units in September was an increase of 13.5% over September 2002 and the third highest monthly total on record since Mitsubishi imports began in 1974.
Proving that Mitsubishi's added value, special edition models and incentives to buy campaigns are really what the UK customer wants, no less than 90.6% of September's sales were in the retail sector of the market.
Year to date Mitsubishi's UK new vehicle retail sales are 37.4% higher than 2001. Retail sales year to date are 18,819 units. This volume is higher than any previous FULL year retail sales.
Total sales year to date are 20,961 of which 89.8% have been to retail customers.
Whilst all Mitsubishi's 4x4's sold extremely well during September the star performer of the range were the L200 pick ups with a staggering 1,928 sales. That equates to 49% of the pick up market - more than Ford, Toyota, Nissan and Isuzu put together. The L200 range boosted by demand for Animal, Warrior and 4-Life double cabs, maintains its number one selling position in the UK with a year to date market share of 41.3%, or 6,512 sales.
This is a 19-year+ news article, from our Mitsubishi archive, which dates back to the year 2000.
If in doubt check with your local Mitsubishi dealer as car prices and technical data will have changed since 2002.
Although our car news is published in good faith, we cannot guarantee it to be error free or complete or up-to-date.
Mitsubishi Images may not be UK specification cars. Colours and exterior and/or interior elements may differ from actual models.
The car news and images remain the copyright of the rights holder and may not be used without their consent.