The Mitsubishi Colt
The Mitsubishi Colt

Mitsubishi Motors in the UK has seen its registrations take it into the top ten of retail sales improvements in July - and importantly for the brand and the profitability of its dealers, it's not down to the Government's scrappage incentive scheme.

Retail Sales Soar by 57%

July was a great month for Mitsubishi with retail sales soaring by 57% compared to July 2008. More importantly for the brand, and the profitability of its dealer network, the sales have not come from the government supported scrappage scheme.

Scrappage in Decline

Since the scheme was launched in May 2009, the company has maintained scrappage registrations at around 20% of its total mix, but July saw this level fall to 16%. The decline in scrappage deals is seen as a positive by Mitsubishi Motors. Its retail share, including the Mitsubishi L200 pick-up, which climbed to 40% by the end of July, compared to 31% at June month end, has led to increased profits and a positive mood throughout its dealer network.

Lean and Clean

Another encouraging statistic from the Japanese manufacturer shows that the low emissions technologies, branded 'ClearTec', now account for over 5% of all registrations.

Managing Director, Lance Bradley, affirmed that, "We have a great environmental message to tell at Mitsubishi and we are looking forward to the CO2 emission levels of our cars dropping considerably over the coming months. The ClearTec technologies are already on Colt and will soon be coming on many other vehicles in the range - and that's before you consider the zero-emissions i MiEV electric vehicle, which is here well ahead of the competition".


Published : 07/08/09 Author : Staff

Mitsubishi News

This is a 12-year+ news article, from our Mitsubishi archive, which dates back to the year 2000.

If in doubt check with your local Mitsubishi dealer as car prices and technical data will have changed since 2009.

Although our car news is published in good faith, we cannot guarantee it to be error free or complete or up-to-date.

Mitsubishi Images

Mitsubishi Images may not be UK specification cars. Colours and exterior and/or interior elements may differ from actual models.

Copyright

The car news and images remain the copyright of the rights holder and may not be used without their consent.