The new Mercedes Benz C-Class will be launched in spring 2011 and is a comprehensive modernisation. The front and rear sections of this best selling model have a more striking design. There is now a high-resolution colour display screen in the instrument cluster, an elegant new dashboard with grained surface and prominent decorative trim emphasising the premium character of the interior.
Fuel consumption has been improved by up to 31 per cent. Efficiency-enhancing measures including new engines, the improved 7G-TRONIC PLUS automatic transmission and the ECO start/stop function also feature. Ten new driving assistance systems ranging from the standard ATTENTION ASSIST drowsiness detection system to the optional DISTRONIC PLUS proximity control system are also now available for this model series for the first time.
"In terms of drive and protection systems the new-generation C-Class offers the same comfort and safety as our luxury models. High-grade interior features remind one of the new CLS, the C-Class sets completely new standards in its segment with respect to perceived value and quality," says Dr. Joachim Schmidt, Sales & Marketing Director at Mercedes Benz Cars. This interior modernisation is supplemented with a new telematics generation that not only includes completely redesigned displays, but also makes onboard internet access available.
A total of more than 2,000 new components distinguish the latest generation of the Mercedes Benz C-Class from its predecessor. The UK market launch of the Saloon and Estate versions will take place in March 2011.
The Mercedes Benz C-Class is the highest-selling model series for Mercedes Benz. The current series has found well over one million buyers worldwide since its launch in March 2007 (98,000 UK sales). Since the introduction of the first Mercedes Benz C-Class in 1982 (then known as the model 190), Mercedes Benz has sold more than 8.5 million vehicles in total in this segment. In 2010 too, the Mercedes Benz C-Class has repeatedly won top places in the registration statistics.
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