In order to increase appeal to the UK corporate market, Mazda is launching a new Business Line model, providing company car drivers with a high specified vehicle at a competitive price.
Mazda's top selling range in the UK fleet sector, the Mazda6, will carry the 'Business Line' nomenclature and is available to order now, with deliveries beginning in late summer.
The Mazda6 Business Line hatchback model is aimed at fleet drivers, and comes with a 2.2 litre diesel engine, producing 129PS and is priced at £18,300 on the road. 138g/km CO2 emissions means the car is in the 20 per cent benefit in kind tax bracket for 2011/12.
Mazda expects to sell around 500 Mazda6 Business Line models throughout 2011, with annual sales expected to be around 1000 units.
Colour options for the Mazda6 Business Line are Black Mica, Sunlight Silver Metallic and Stormy Blue Mica. A TomTom satellite navigation unit with Bluetooth connectivity and 17 inch wheels join the standard model specification.
Other features include Dynamic Stability Control (DSC) and Traction Control System (TCS) with Electronic Brake-force Distribution (EBD) and Emergency Brake Assist, along side front, side and curtains airbags, cruise control and dual zone climate control air conditioning.
Mazda Fleet and Remarketing Director Steve Jelliss said: "With this well equipped, fleet focused Mazda6 model, we are anticipating significant incremental sales. This is the first time Mazda has introduced a model specifically intended to appeal to company car drivers through a combination of both features and attractive benefit-in-kind rates."
Jelliss said: "Drivers choosing the new Mazda6 ‘Business Line’ model will pay just £60.43 a month if a basic rate taxpayer or £120.87 a month if a higher rate taxpayer. That represents fantastic value-for-money for a car with the style, performance and features of our latest model.
"With an anticipated monthly contract hire rate lower than significant rival models, the Mazda6 ‘Business Line’ will sit in the company car band below the premium badge cars. Consequently, given its tax rating and specification levels, we also anticipate the car will appeal to employees choosing a car within a salary sacrifice scheme."
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