First For Kia

• World Premiere of five-door family hatchback
• First Kia saloon and hatchback to be offered with diesel power
• Choice of two diesel and two petrol engines with two equipment levels
• Introduction of new 1.5-litre 4 cylinder common-rail diesel engine

Kia’s all-new five-door Cerato makes its world premiere at the Geneva International Motor Show today (Tuesday 2 March). For the first time in this segment, Kia will be offering customers a choice of two petrol and two diesel engines in the Cerato. The diesel engines feature common-rail technology for the optimum balance between performance, economy and clean emissions.

Styled to attract modern, image conscious C-segment customers, the five-door Cerato is a car that perfectly matches Kia’s ‘young, sporty and friendly’ brand aspirations with the aim to attract more than 45,000 European customers annually within two years of its launch.

Compared to the saloon, the five-door hatchback is 140 mm shorter, with the rear overhang cut from 965 mm to 825 mm. The roof height is common to both models, but the hatchback’s roof is longer and it provides more headroom (up by 15 mm) for rear seat passengers. Despite the reduced overall length, the unique design of its C-pillars, rear floorpan and tailgate ensures that the five-door has a large boot capacity.