The New 2010 Jaguar XF

Following the successful launch of the 3.0-litre diesel engine and the Jaguar XFR in 2009, Jaguar is introducing a number of key enhancements to the Jaguar XF range for 2010.

Spearheading the updated range is the much-acclaimed 275 PS Diesel S model, which will now feature some of the unique sporting character of the Jaguar XFR to deliver an even more exciting driving experience.

To further boost the appeal of the award-winning Jaguar XF line-up, the entry price is now less than £30,000, with the 3.0-litre V6 petrol Luxury model priced at a highly competitive £29,900.

The Enhanced Jaguar XF Diesel S

The 275 PS high-performance Jaguar XF Diesel S model is significantly enhanced for MY11, taking the lead from the stunning Jaguar XFR model to provide drivers with superior driving dynamics, a more striking appearance and an upgraded interior which offers the ultimate in sporting luxury.

The MY11 Jaguar XF Diesel S now comes with an Jaguar XFR derived interior as standard while the Adaptive Dynamics system, currently featured on the Jaguar XFR and Jaguar XK range, is available as an option on the high-performance diesel.

Jaguar's Adaptive Dynamics system is featured in one of the two new option packs which are available exclusively on the Jaguar XF Diesel S in 2010 to further enhance the driver's enjoyment of the performance characteristics of this car - the Dynamics Pack and the Aerodynamic Pack.

The Dynamics Pack incorporates the Adaptive Dynamics system. This high-tech system analyses chassis movement and driver and wheel inputs 500 times every second, continually adjusting the suspension to improve handling without loss of comfort. The result improves on the Jaguar XF's already impressive handling and strikes a clever balance between a luxury ride and sports car agility. This optional pack also includes Shadow or Silver finish 20-inch Volans five-spoke alloy wheels, and costs from £1250 depending on model.

The Aerodynamic Pack is designed to give an even bolder style to the Jaguar XF Diesel S. The striking new black mesh inserts for the grille and lower air intakes give a fresh look to the front of the car and for even greater visual impact, the sculpted lower air intake blades can be supplied with bright-white LED daytime running lights. The side sills from an XFR complete the package. The cost of this option pack is £1500, or £2000 with the LED lights.

The enhancements to the MY11 Jaguar XF Diesel S are completed by the interior, which now features the superior specification from the Jaguar XFR as standard, providing the 275 PS diesel model with the ultimate sporting luxury interior. The upgraded cabin includes the leather sports seats from the Jaguar XFR, featuring 18-way adjustment for the driver and 14-way for the passenger. Power-adjusted raised side bolsters will keep driver and passenger firmly in place during cornering, while the rest of the cabin's sporting style is enhanced with the high-gloss Piano Black veneer and Jet Suedecloth headlining available as an option on Premium Luxury and Portfolio Diesel S models.

The final change for the Jaguar XF range in 2010 is the entry price. A Jaguar XF 3.0 V6 petrol Luxury will now be priced at £29,900 on the road.

The Jaguar XF Luxury model includes many luxurious features as standard. Bond Grain leather seats; Phosphor Blue halo illumination and interior mood lighting; seven-inch full colour touch-screen display with Navigation and Bluetooth technology; six-speed automatic transmission with Jaguar Sequential Shift and Jaguar Sense and Jaguar Smart Key System with Keyless Start. The Luxury model comes in a selection of 13 colours and has five different alloy wheel designs to choose from.

In the UK, retail pricing of the Jaguar XF range now starts at £29,900 for the 3.0-litre petrol. The 3.0-litre diesel model is available from £34,775 for the 240 PS engine while the 275 PS 3.0-litre Diesel S starts at £38,475. The top of the range Jaguar XFR is available from £62,055.