Jaguar Sales Performance For March 2011

Jaguar has continued its positive trend in global markets, with the best month ever in India and best performances in March for the China region, which is up 6% and Korea is up 29% Other market performances of note are Russia up 70%, Germany up 49% and Japan up 34%.

Both emerging and established markets were primarily driven by the new Jaguar XJ and the continued momentum of the Jaguar XF, which contributed towards Jaguar recording a global sales improvement of 3% for the quarter.

Commenting on Jaguar's performance Adrian Hallmark, Global Brand Director said: "Jaguar is continuing to make very positive headway in a number of emerging markets thanks to our strongest ever vehicle line up which was completed in 2010 with the new XJ. This latest model has had a positive impact on our global sales performance and the introduction of a 3.0 litre engine for the incredibly important Chinese and Russian markets will drive further success for the flagship model."

Hallmark continued: "Quarter one sales also highlight the importance of XF to our portfolio. It remains our strongest performing product and I have no doubt that this award winning model will realise yet further sales potential thanks to the introduction of our most efficient engine to date - the 2.2 litre diesel which is capable of returning 52.3 mpg on the combined cycle while emitting 149 g/km of CO2.