Honda Teams Up With London 2012 Olympic Athletes To Form The Power of Dreams Team

Honda Power of Dreams Team With Their Honda Cars
Honda Power of Dreams Team With Their Honda Cars

Honda has teamed up with cyclist Ed Clancy, gymnast Beth Tweddle, javelin thrower Goldie Sayers and swimmer Jazmin Carlin, forming the Power of Dreams Team, in order to inspire people to follow their ambitions.

Honda will be following each athlete, showing both their talents and how it is they managed to achieve their dreams to represent the UK in the London 2012 Olympics.

Simon Gardiner, Marketing Communications Manager for Honda (UK) commented: "We want to get across how dreams can drive what we do and who we become, by telling a 'behind the scenes' story of the athletes.

"The Power of Dreams is something we live everyday at Honda and it's great that the team have come on board to help illustrate this message. They are all fantastic ambassadors for their country, their sport and for Honda so we're looking forward to seeing them take home the gold."

Ed Clancy, record breaking cyclist, says: "My dream has always been to represent Great Britain and become world number one cyclist. Through working with Honda (UK) and with each of the other athletes we want to motivate others to achieve their goals. It's taken a great deal of hard work and perseverance to get to where I am today, but I think the challenges we face are what makes us stronger."

The athletes will be provided with a car in order to transport their equipment to competitions. They have selected a Honda Civic Ti, CR-V and Jazz as well as a CR-Z.


Published : 09/06/11 Author : Staff

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