Fiesta ST will be the first of Ford’s ‘Sports Technologies’ models to carry a new ST badge, without the use of numbers. The generic branding will be adopted by all new ST models introduced from now on.
The spirited new Fiesta ST features a responsive, 150-PS, 2.0-litre Duratec ST engine and performance chassis tuning designed to give small-car drivers something to smile about.
Its unique design elements include new front and rear bumpers, new side and rocker mouldings and colour-keyed details such as body colour door handles, rub strips, exterior mirror caps and 17-inch alloy wheels.
Inside, racing style seats embroidered in black leather with bold red cloth centre sections and the distinctive new ST logo hug the driver and passenger. A leather steering wheel features a bright steering wheel spoke, while metal pedals help to communicate Fiesta ST’s powerful brakes and responsive throttle. Added brightwork on the handbrake and door pull handles also distinguishes the interior performance look.
"More than 34,000 XR2i's were bought by Britain's hot hatch fans. The new Fiesta ST puts Ford back into the heartland of small-car performance in a great-to-drive package that’s accessible for driving enthusiasts to own and insure," said Paul Thomas, managing director, Ford of Britain. "The latest generation Fiesta is solid as a rock. It was the ideal basis for a performance derivative," said Thomas.
The Fiesta ST will go on sale in the UK in the winter of 2004. Full specification and pricing details will be announced nearer the time.
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