For every person who test drives any Ford car between now and the end of November, Ford will donate £20 to the UK's leading breast cancer charity, Breakthrough Breast Cancer, as part of the 'Drive Towards a Cure' campaign. Anyone choosing to test drive the all-new Focus C-MAX and Fitness First members who test drive a Fiesta can double the donation to £40.
The all-new Focus C-MAX is available for test drives for the first time this month and to mark the arrival of this great new model, Ford has doubled the donation to Breakthrough to £40 for every test drive. A new partnership with Fitness First clubs, means that Ford will also double the donation to £40 for every Fitness First member who test drives a Ford Fiesta.
October is Breast Cancer Awareness month and for three years Ford has raised money for Breakthrough with the Drive Towards a Cure campaign for three years. The total raised by Ford so far is nearly £1 million and so Ford has extended the test drive donation up to the end of November to try and smash through the million pounds mark this year.
"Breakthrough Breast Cancer is a charity committed to fighting breast cancer through research and awareness and Drive Towards a Cure is vital to our work. The UK continues to have one of the highest incidences of breast cancer in the world and more than 1,000 women die from the disease every month. Drive Towards a Cure not only demonstrate's Ford's support for a high profile health issue, it also raises awareness of breast cancer and Breakthrough's important work," said Delyth Morgan, Chief Executive of Breakthrough.
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