The New Ford Ka to Debut at the Paris 2008 Motor Show | Part Two

The New Ford Ka Interior
The New Ford Ka Interior

The all-new vehicle has a stylish, fashionable appearance which combines Ford’s latest design thinking with some of the youthful and cheeky spirit which made the original Ka so popular.

Designed for a young target audience who enjoy making a bold statement in their choice of car, the all-new Ka has the same compact proportions as its predecessor, but with a chunky and expressive style all of its own.

A number of visual cues from the outgoing car ensure that the new design is recognisably a Ka, yet it has the dynamic qualities which mark it out as a member of the kinetic design family.

Bold, colourful interior

The interior of the all-new Ka has a stylish, dynamic design, just like the exterior. The same kinetic design philosophy used to shape the body is applied inside the vehicle, ensuring that the fresh and modern character of the external design is matched by the interior style.

Bold contrasts and expressive colours have been deliberately chosen to reflect the more adventurous tastes of the typical Ka customer. These are combined with some imaginative design details to give the interior a fashionable and fun personality which is quite unique in the B-car segment.

The all-new Ka is practical too, with generous interior space and comfortable accommodation for four adults and their belongings. The high seating position, carefully placed controls and excellent visibility make the all-new Ka a pleasure to drive for drivers of all ages.

Exciting driving dynamics

The original Ka was renowned for its go-kart like handling, and the all-new Ka has been designed to be just as fun and rewarding to drive, with the most exciting driving dynamics of any small car.

Ford’s own chassis engineering experts have tuned the suspension, steering, and chassis, with the same meticulous attention to detail which has made Ford a leader in vehicle dynamics.

Final testing was conducted using a combination of public roads, proving grounds and race tracks – including the legendary Nürburgring in Germany.

During the engineering process, information was exchanged with the team developing the all-new Fiesta, and certain components, such as the tyres, were jointly developed for both models.

Economical and environmentally friendly

The affordable all-new Ford Ka is designed to be both cheap to run and kind to the environment. It uses two economical, low emission engines: a 1.2-litre 69 PS Duratec petrol engine and, for the first time on Ka, a 1.3-litre 75 PS Duratorq TDCi turbodiesel.

Both petrol and diesel models are available with sub-120g/km CO2 emissions.

The 1.2-litre petrol model, which is expected to be the largest seller in the all-new range, has cut fuel consumption by 21 per cent compared to the previous 1.3-litre Ka.

The diesel model – available on the Ka for the first time – improves economy still further, achieving a combined fuel consumption of 67.2mpg.

Safe and secure

The all-new Ka may be a small vehicle, but it has been engineered to meet Ford’s strict in-house safety design guidelines.

At the heart of the vehicle is the bodyshell, which has been developed to provide an incredibly strong, stable crash structure to protect passengers in case of an accident.

The bodyshell is combined with an Intelligent Protection System (IPS), which integrates airbags, restraint systems and seating technologies to provide a highly effective occupant safety system.

Ford Ka choice

The all-new Ford Ka is available in four series –Studio, Style, Style + and Zetec – each offering a combination of value and equipment.  Option packs are available to provide customers with maximum choice when specifying their vehicle.

Specify the Bluetooth-enabled Connectivity Kit, and the Ka comes equipped with Bluetooth mobile phone connectivity, a USB port to play music files through the sound system and steering wheel controls.

Combine this with the superb six-speaker CD sound systems, and the all-new Ka provides all the necessary equipment to keep its passengers connected and entertained.

Unique among vehicles in the small-car segment, the all-new Ka also offers heated windscreen and heated seats, invaluable for safe and comfortable driving in cold winter conditions.

Development and production

The all-new Ford Ka has been developed as part of a common project with Fiat. The vehicle is produced at the modern Fiat manufacturing plant in Tychy, Poland, sharing the production line with the Fiat 500 model.

Ka history

The original Ford Ka was launched at the Paris Motor Show in 1996. It was immediately acclaimed for its exciting “All-new Edge” styling and for bringing new levels of driving enjoyment to the class.

Sales soon took off across Europe, and the Ka gained the popularity which has stayed with it throughout its lifetime, with a total of over 1,460,000 vehicles produced. In the UK alone, the Ka has found 500,000 customers, and has been segment leader since 2000.

Derivatives, such as the exciting StreetKa and SportKa models expanded the Ka family, and helped to broaden and reinforce the model’s appeal.

The Ka has inspired tremendous loyalty amongst its customers, with many owners coming back to the model time and time again. Based on Ford research, Ka customers have the highest customer brand loyalty of any Ford model.

Published : 09/09/08 Author : Melanie Carter

Ford Ka News

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