Aston Martin One-77
Aston Martin One-77

At its world debut this weekend, the Aston Martin One-77 has won the Concorso d'Eleganza Design Award for Concept Cars and Prototypes on the shores of Lake Como, Italy.

Following the Geneva Auto Salon in March 2009, where the technical illustration was first shown, the rolling chassis has since been completed by hand into the first car presented at Villa d'Este this weekend.

At its first public unveiling in the perfect setting of the Grand Hotel Villa d'Este, the first complete Aston Martin One-77 was on show. Visiting public were invited to cast their vote for the best concept and prototype. Among eight entries from around the world, the Aston Martin One-77 was voted the best in class, eclipsing the competition with more than 30% of the total votes.

Admiring crowds viewed the Aston Martin One-77 in its entirety for the first time. The car was showcased complete with running powertrain and the never seen before, fully hand-crafted interior.

Aston Martin Chief Executive, Dr Ulrich Bez said: "Embodying everything Aston Martin stands for; the One-77 has proven itself as the most desirable automotive art form at its premiere today.

"We have achieved a new level of design and craftsmanship which has been clearly recognised by the public here in the homeland of design at Villa d'Este."

Aston Martin Design Director, Marek Reichman said: "To win this award at its first showing is a testament to the Aston Martin team and the original concept. Winning here today has proven One-77 as a benchmark in automotive design."


Published : 27/04/09 Author : Staff

Aston Martin One-77 News

This is a 11-year+ news article, from our Aston Martin archive, which dates back to the year 2000.

If in doubt check with your local Aston Martin dealer as car prices and technical data will have changed since 2009.

Although our car news is published in good faith, we cannot guarantee it to be error free or complete or up-to-date.

Aston Martin One-77 Images

Aston Martin One-77 Images may not be UK specification cars. Colours and exterior and/or interior elements may differ from actual models.

Copyright

The car news and images remain the copyright of the rights holder and may not be used without their consent.