A team of "executive athletes" from Vauxhall’s Aftersales Division in Luton is following in the footsteps of Yorkshire’s now famous Calendar Girls to publicise its attempt at next month’s Four Peaks Challenge.
The four-man team stripped down to the bare essentials at the Vauxhall Heritage Centre to pose in the company’s famous Prince Henry Vauxhall. But true to the Yorkshire formula, their antics were all in the best possible taste with strategically placed bits to conceal their modesty.
Vauxhall’s team is maintaining the motor trade’s long-standing support for the Wooden Spoon charity by attempting to complete the non-stop climb of Ben Nevis, Helvellyn, Snowdon and Carantouhill in less than 48 hours.
GM Europe trade manager Nigel Griggs (37), together with aftermarket product development manager Alex Shields (34) and fleet aftersales marketing manager Mike Partridge (34) hope to raise more than £3,900 for disabled and disadvantaged children by completing the challenge, which totals 14,000 feet of testing climbs and descents.
The trio will be supported all the way by Stuart Smith (54), commercial vehicle accessories marketing manager, who will be responsible for ferrying his colleagues around the 1,500 mile route linking the four peaks in a Vauxhall supplied by the manufacturer.
Vauxhall is not the only automotive company that has pledged sponsorship for the team. Backing also comes from Akzo Nobel, PPG, Irmscher UK, MetaSystem Group, Bott, ACIS and Clifford Thames, while specialist auto agencies BMB, Orpheus Aftermarket and RM Communications are lending their support.
This year the organisers expect around 50 teams to raise more than £300,000 for Wooden Spoon, the charity of British and Irish rugby union, which supports dozens of good causes around the country.
If you would like to support the Vauxhall Aftersales team with further sponsorship, there is still time to contact team leader Alex Shields on 01582 426736.
"The training for a challenge like this is hard," says Alex, "but it has been made really worthwhile by the tremendous support that has already been pledged by other businesses in the motor trade. To them go our grateful thanks."Published 11 June 2004