Private Buyers Give Vauxhall An Astra-nomical Boost

  • Vauxhall sees retail sales increase in March
  • Astra sales to private buyers up by 84 per cent
  • Corsa and Zafira best-sellers in segment - again!
  • Van sales hit record high

The launch of the new ‘05’ registration has seen a huge ‘March’ forwards for Vauxhall, with a healthy increase in sales to private buyers.

An impressive 7.4 per cent growth in retail sales was boosted by the appeal of models such as the New Astra, New Tigra, Corsa, Zafira and Meriva, with the Astra seeing an unprecedented 84 per cent increase in private sales over 2004 thanks to its blend of driver-focused dynamics, bold styling and clever design, plus an alluring range of ‘Breeze’ special editions aimed at the retail sector. And the massive jump comes before the showroom debut of the striking Astra Sport Hatch this weekend (9/10 April), which is expected to further strengthen the model’s position.

As well as the Astra’s success, the established Corsa and Zafira models continue to lead their segments, with the Corsa maintaining its position as Britain’s most popular supermini, and the Zafira continuing to outsell rivals.

In total, 55,042 Griffin-badged cars hit the road in the first month of the new registration mark, giving Vauxhall an increased 13.2 per cent share of the total market so far in 2005. And the growth is expected to continue further, with a host of new models in the pipeline for later in the year, including the stunning Astra VXR and all-new Zafira.

But it’s not just the cars that are climbing the sales charts - Vauxhall vans are doing good business as well. March saw record registrations for Vauxhall’s commercial range, with 8,002 new vans, giving the company an all-time high 17.1 per cent market share.

The award-winning Combo, voted small van of the year by Professional Van and Light Truck magazine, retains its crown as Britain’s best-seller, while the Vivaro and Astravan join it among the country’s top 10 best-selling LCVs.

"While maintaining our number one position in fleet sales, we were also given a further boost in March by customers spending their own hard-earned cash," said Bill Parfitt, Vauxhall’s Executive Director of sales, marketing and aftersales. "It’s a sure sign that the British public recognises the style and driving excitement that Vauxhall’s range of cars and vans offers."

Published 9 April 2005 Melanie Carter

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