Suzuki and Walt Disney Studios have created a unique partnership to celebrate fun and excitement for the release of Disney Pixar’s latest animated blockbuster WALL•E.
Written and directed by Academy Award Winner Andrew Stanton (Finding Nemo), WALL•E transports moviegoers to a galaxy not so very far away for a new computer-animated cosmic comedy about a determined robot. After hundreds of years cleaning up the planet – WALL•E (short for Waste Allocation Load Lifter Earth Class) discovers a new purpose in life when he encounters a sleek search robot named EVE. When WALL•E follows EVE into space, they begin a journey across the galaxy and set into motion one of the most exciting and imaginative comedy adventures ever brought to the big screen.
As part of the partnership WALL•E is currently starring in advertising for the two Suzuki hero models – the Swift and the SX4, bringing to life the fun and excitement of the cars, creating his own ‘Time for a Swift exit’ situations and demonstrating the extra space capabilities of the SX4.
Suzuki dealers will be joining in the fun with WALL•E themed areas, giving away WALLE goody bags and cinema tickets when you take a test drive of any new Suzuki at any participating dealer and by hosting their own promotional event this weekend, the 19th and 20th July 2008
Customers have the chance to win a WALL•E space themed family holiday to Florida including a trip to Kennedy Space Centre and the chance to see a shuttle launch. To enter, simply visit any Suzuki dealer to complete the entry form or go online at www.suzuki.co.uk/walle
There will also be a WALL•E promotion on the Suzuki stand at the British International Motor Show from 22nd July until 3rd August. Large screens will be showing clips from the film as well as a special bench for photographic opportunities with the star. Suzuki is exhibiting for the first time at the show and will be on stand N27.
WALL•E opened in the US at number one taking a blockbuster $62million in its opening weekend and opens at UK cinemas this Friday 18th July 2008.