Subaru announced that the Subaru WRX STI 4-door saloon model debuts in 'Gran Turismo 5', the most famous racing simulation video game for PlayStation 3. Developed by Polyphony Digital Inc. and published by Sony Computer Entertainment Inc.
Subaru has engaged in a series of marketing and promotional activities around the Subaru WRX STI. These include worldwide support of rally programs such as Group N, media advertising and dedicated web content. Subaru regards the featuring of the legendary Subaru WRX STI in the Gran Turismo video game as an effective and entertaining way to raise awareness of the model and to bring more people to the adrenaline-pumping Subaru WRX STI experience.
Since the first series was introduced into the world in 1997, 'Gran Turismo' series 3 has been highly popular not only among video game fans all over the world but also in the professional racing drivers and automotive-related circles. The WRX STI continues to be featured in the latest Gran Turismo series.
Since its introduction in 1994, the Subaru WRX STI gained strong support from thousands of enthusiastic customers and motorsports fans. Passionate Subaru WRX STI drivers around the world praised Subaru's AWD extreme sports model as one that provides total driving control and confidence. The 4-door saloon Subaru WRX STI model, recently added to the line-up in response to the high market demand, has received outstanding reviews for its superior driving performance.Published 21 December 2010