Subaru Announces Continued Sponsorship of UK Show Jumping and Eventing

Subaru Outback

Subaru Outback

They're unbeatable off road, sure-footed on treacherous terrain and great to look at...and that's just the horses! Subaru UK has announced the continuation of its vehicle sponsorship of UK show jumping and eventing, with the first competition of the season, Burnham Market International, scheduled to take place between 1st and 3rd April 2010.

The Japanese manufacturer will provide a number of its All-Wheel-Drive vehicles to competition judges and course officials. Event organiser, Alec Lochore, believes that the Subaru Outbacks are ideally suited to the job: "We need vehicles that can get around a muddy course quickly and reliably, while at the same time delivering a refined ride and offering a spacious interior for the officials' assorted gear. Subarus tick all of the boxes."

The Burnham Market International is one of the UK's top eventing showdowns, with many of the sports superstars attending. For example, this year will see World Champion Zara Phillips, World Number One William Fox Pitt, and eventing legend Mark Todd all take to the saddle.

What's more, somewhere in the region of 8,000 spectators are expected to turn up over the course of the three-day event. Not only will they be able to take in all the show jumping action, but there will also be over 40 exhibition stands and stalls on site, including a display of Subaru vehicles.

Subaru UK Marketing Director, Kenyon Neads, said: "The connection between Subaru and horse eventing is a logical and strong one. We make cars that are ideally suited to those who lead action-packed outdoor lifestyles, including horse owners and riders. We're looking forward to an eventing summer packed with equine thrills."

Burnham Market is situated just off the A149 near Burnham Deepdale, Norfolk. It will take place on 1st - 3rd April 2010.

Published 30 March 2010 Staff

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