Salon Prive 2011 will play host to the Spirit of Ecstasy centenary celebrations, as Rolls Royce celebrates 100 years of the flying lady hood figurine.
The takes place from 22nd to 24th June 2011 at Syon Park, West London. The venue which hosted more than 100 Rolls Royce models at the end of the centenary drive through London back in February 2011. Rolls Royce will feature a stand that includes a Rolls Royce Phantom Drophead Coupe and the Rolls Royce Ghost.
Also to be presented is the Phantom 102EX, the Rolls Royce Phantom Experimental Electric. A prototype vehicle powered by the world's first all electric drivetrain for the luxury segment which will make its UK debut at Salon Prive this year.
A Rolls Royce heritage collection will also be on show, with a dedicated class in the Salon Prive Concours d'Elegance. This has already attracted a 1911 Rolls Royce Silver Ghost, a 1923 Rolls Royce TOurer and a rare 1927 Rolls Royce Phantom I Udaipur Hunting Car.
Rolls Royce has been involved with Salon Prive since the inaugural event in 2005. Salon Prive co-founder David Bagley, explains: "Rolls Royce is coveted in its modern form, cherished for its heritage and admired for its exclusivity and uncompromising approach to luxury. Salon Prive has developed to embody each of these aspects and attracts those who appreciate it."
This year will see three big changes at Salon Prive. The three-day celebration of supercars, classic cars and luxury brands is being relocated to Syon Park, the London home of His Grace, The 12th Duke of Northumberland and takes place one month earlier, on 22nd - 24th June 2011, placing it at the centre of the British summer season calendar.
Salon Prive 2011 will also incorporates a brand new "Quintessentially English Cars" sale by international collector car specialists, RM Auctions.
Each guest ticket, priced at £175 + VAT per person, offers full access to all areas of Salon Prive, lobster lunch, afternoon tea and unlimited complimentary Pommery Champagne.Published 28 March 2011