Proton Cars Launches New Savvy Campaign
Published: 6th August 2006
Proton Savvy
Malaysian car manufacturer, Proton, is launching a new television and national press campaign for the newest model in its range, the five door Savvy city car.
The 30 second television campaign, which will commence on 10th August and run for four weeks across all ITV channels, is designed to appeal to women wanting a stylish, spacious and affordable small car. It will be supported by a six week campaign in the national press promoting the current offers on the Savvy range.
The new television commercial and press campaign has been created by Zinc Advertising, with media by Adventis Coltman.
To read our road test of the Proton Savvy [ click here ]
Proton Savvy
Our Proton Savvy Guide lists the full specification of the current UK Savvy range, including car prices, fuel consumption, dimensions and other vital data.
Price Range: £5,995 - £7,295
Body Style:
Fuel:
Models in the range: 2
We have road tested the Proton Savvy, to read our in-depth car review:
Proton Savvy Review - May 2006
Our Car Buyer’s Guide covers all of the UK’s major new cars and includes CO2 ratings and car insurance groups. Data updated on the 6th July 2008
