Great British Car Brands Will Live On
Published: 17th May 2005
Neil Morrick, Chairman of British Motor Heritage Limited, the independent producer of body shells and parts for classic British cars, says:
"We were very saddened by the collapse of MG Rover into administration after such a valiant fight against the odds. However, we believe that the role of British Motor Heritage Limited in keeping British classics alive will now become even more vital, and it’s a commitment that we take very seriously. Not only do we plan to continue expanding our parts provision for the great British classic cars, but we are also deeply involved in the licensing of vehicle, merchandise and publishing products associated with all the immortal British brands from Austin to Wolseley."
British Motor Heritage Limited was licensed, by MG Rover or BMW as appropriate, to use MG, Mini, Austin-Healey, Triumph, Rover, Austin, Morris, Riley, Standard, Wolseley, Special Tuning and BMC trademarks and logos. It provides an approval process for the use of such brand names and images, and also seeks to protect them from improper use. Notwithstanding recent events, these licensing agreements remain in place.
Through its control of substantial amounts of original production tooling and engineering archives, Heritage holds many of the Intellectual Property Rights associated with these brands.
