MINI Cherished Launched (2002)

MINI Cherished is a comprehensive scheme giving buyers of used MINIs a complete package offering all-round peace of mind. It comes with 12 months unlimited mileage warranty and Europe-wide emergency service, plus Accident Management throughout the period of the car's life.

Virtually all MINIs sold through the scheme will come with the remainder of their £100, five-year MINI tlc service pack, plus each car will get a thorough going over to ensure it's in prime condition. MINI technicians will put the car through a tough on- and off-road test, also checking paintwork and trim.

The MINI will receive a full service, if one is due in the next 4,000 miles and undergo an independent history and mileage check. All MINI Cherished cars will come with full 12 months MoT and have a 30 day/1000 mile commitment, guaranteeing that if any demonstrable fault cannot be fixed, the car will be replaced with a like-for-like MINI.

MINI Cherished is also available on other used cars sold at the MINI dealership and, if there's less than 12 months left on that manufacturer's warranty, the car will come with a 12 month MINI Cherished warranty instead.

MINI Cherished Warranty:

This covers all factory fitted mechanical and electrical components, including the battery and exhaust system (on MINIs only). Routine service items such as brake pads and discs are not covered, but the warranty can be extended year on year as long as the MINI continues to be serviced by the MINI dealer.

MINI Emergency Service:

In case of a medical emergency in the UK or abroad, one 'phone call at any hour of the day will secure medical attention, hospital transfer back to the UK and the recovery of the MINI. It even provides a driver to collect friends, family and all belongings.

MINI Accident Management:

In the unfortunate incident of an accident, the MINI will be taken to a manufacturer-approved bodyshop and the owner will be provided with a replacement car while it's being fixed. MINI will also liaise with the insurance company and chase any uninsured losses or compensation for personal injury. MINI Accident Management is not available on other manufacturers' cars bought through MINI Cherished.

Availability of MINIs through MINI Cherished will be relatively low initially, but by the end of the year, over 3,000 MINIs are expected to have passed through the scheme.

Trevor Houghton-Berry, General Manager, MINI said: " We've seen in the past nine months that MINIs are their owners' pride and joy. MINI Cherished will offer that same ownership experience in the used market, widening the appeal and ensuring that the MINI adventure will be available to an even wider audience."

Published 1 March 2002 Melanie Carter

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