The CLS Coupe, SLK Roadster And New Generation C-Class

The New SLK Roadster


Mercedes Benz celebrates three world premieres at the International Motor Show in Geneva

Mercedes Benz will use the 74th International Motor Show in Geneva to showcase the latest results of its second strategic product initiative. Three new Mercedes models will celebrate their world premieres: the alluring four-door CLS-Class Coupé, the sporty SLK Roadster and the new generation of the C-Class. Mercedes Benz will also be presenting the new G 55 AMG, powered by a 350-kW/476-hp supercharged V8 engine, and the further developed international emergency call system TELEAID to the public for the first time.

Mercedes Benz is unveiling a new and totally distinctive model series in Geneva. Never before have two contrasting characters been brought together so effectively and attractively as in the new CLS-Class. The four-door newcomer blends the stylistic inspiration and infectious emotional charisma of a coupé with the comfort and functionality of a saloon. The CLS-Class is very much a coupé-generation ahead of the game.

The new model once again underlines Mercedes Benz' role as a pioneer and trendsetter in automotive thinking. With its exquisite styling, exclusive appointments and ground-breaking technology, the CLS-Class appeals most strongly to drivers for whom cars and motoring are a true passion.

The overall design is an accurate reflection of the coupé's emotional, experience-oriented character. Based on familiar Mercedes Benz stylistic elements, the lines of the CLS-Class bring out the best in normally conflicting characteristics such as dynamics and size, power and elegance, aesthetics and functionality.

continues... | Part Two
Published 21 February 2004 Melanie Carter

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