Mazda Revamps Model Range In UK Sales Push

Mazda Motors UK managing director Jim Muir put the zoom, zoom into the NEC, giving UK debuts to a range of new models at the British International Motor Show.

At a press conference today, Mr Muir said the company plans to completely revamp all its current models by the end of next year and is aiming for sales of more than 40,000 in the UK in 2003.

“We no longer want to be known as a one-car company, which is why we're introducing exciting new ranges and developing new improved models of existing cars,” he said.

Centre stage at the Mazda stand is the RX8, due to go on sale in July 2003, which has a 250 bhp rotary engine and combines sleek sports car styling with the practicality of four doors and four seats.

Sharing the same platform is the Mazda2, designed and built in Valencia, Spain, which is the company's flagship small car.

And on a revolving pedestal stands the Mazda6 MPS concept car, on show for the first time in the UK.

With a 2.3-litre engine that achieves low emissions, excellent fuel efficiency and 280 bhp, the Mazda6 MPS is a sophisticated high-performance saloon that typifies Mazda's 'Zoom - Zoom' branding.

Published 22 October 2002 Melanie Carter

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