'Mazda Kusabi' Design Concept
Published: 9th August 2003
Mazda Kusabi
Mazda Kusabi is a true design concept that showcases Mazda efforts to further develop innovative access systems, packaging solutions and its own, unique design language. Kusabi, when translated from Japanese, means "wedge", but can also mean "making way for something new". Mazda Kusabi, then, indicates a new direction for Mazda in this segment. It is a small, modern sports car with a stylish and aggressive exterior, an environmentally friendly 1.6-litre common-rail diesel engine, and driving characteristics that can make everyday city driving fun and exciting.
The exterior design features sharp press lines extending from the bonnet through the body sides to the rear of the car, large wheels and pronounced fenders, and a "reverse wedge" extending from the A-pillars rearward. The result is a stylish and aggressive sports car concept equipped with a revolutionary tailgate mechanism that allows easy access to the luggage compartment, improving overall functionality for everyday use.
Mazda3
The Frankfurt Motor Show will be the public's first opportunity
to see the newest Mazda, the Mazda3, which brings together balanced
dynamic performance, evocative styling, and high-quality craftsmanship
and finish. The Mazda3 is the fourth new-generation Mazda and follows
closely the launch of the all-new Mazda6, Mazda2 and Mazda RX-8.
Mazda will release additional Mazda3 product detail — including
information pertaining to body styles, packages and powertrains
— at the Frankfurt Motor Show. The vehicle will go on sale
in some European markets in autumn and will be introduced into key
markets through the fourth quarter of calendar year 2003 and into
the first quarter of 2004.





