Achieved in seven years and ten months,this result makes the Mazda3 the fastest selling model in Mazdas current lineup
Mazda has declared that on 26th April 2011, the Mazda3 reached 3 million production units. Achieved in seven years and ten months,this result makes the Mazda3 the fastest selling model in Mazda's current lineup.
9659 Mazda3 units have been sold since its launch in 2004. During this time it has been named 'Best Family Car' at the Scottish Car of The year Awards 2009 and won first place in the European compact car segment in the 2010 customer satisfaction survey.
The Mazda3 is manufactured in three locations, Mazda's Hofu Plant in Yamaguchi, Japan, where all European models are produced, the Changan Ford Mazda Automobile (CFMA) plant in Nanjing, China and AutoAlliance Thailand (AAT). The three millionth Mazda3, a Japanese-specification five door hatchback with the MZAR 2.0 litre engine, i-stop with Crystal White Pearl Mica paintwork, was produced at the Hofu Plant.
Mazda Senior Managing Executive Officer in charge of R&D, Hirotaka Kanazawa, said: "The Mazda3 embodies the three elements of Mazda's DNA: Distinctive Design, Exceptional Functionality, and Responsive Handling and Driving Performance. Continued global success has seen it grow into Mazda's mainstay model, comprising a third of all Mazda vehicle sales.
"Since the first-generation model appeared on the market, it has responded to the major changes in the automobile industry by inheriting and strengthening Mazda’s brand DNA while evolving exceptional environmental and safety performance.
"As the Mazda3 passes the three million-unit mark, I would like to thank every customer for their support, and reaffirm our commitment to delivering outstanding environmental and safety performance balanced with driving pleasure that goes beyond your expectations."Published 26 May 2011