Spring Fever For Mazda3 And Mazda6 Sales
Published: 7th June 2005
Mazda3
Spring fever hit Mazda showrooms in May with Mazda3 and Mazda6 sales flowering. May Mazda3 sales at 860 brought the total units sold to around 15,000 since its introduction in January 2004. Meanwhile, at almost 1,400 units sold in May, Mazda6 sales are on the brink of 44,000 units sold since its launch three years ago.
The Mazda brand was reinvigorated in 2002 with the introduction of the Mazda6 bringing its famous Zoom-Zoom philosophy to the large family car or D-segment. Mazda6 also widened company car drivers' horizons with a spirited saloon that holds its grip not just on the road but in residual value terms too.
New Year 2004 saw a new car join the Mazda line-up with the Mazda3 hatchback/saloon; like its older sister, it added much-needed style and driving dynamics to the crowded C-Segment.
Mazda6 is achieving 6.53 per cent share of the D segment, which is 3.36 times Mazda's overall share of the passenger car market (based on year-to-date passenger car market share of 1.94 per cent).
The early summer weather has no doubt spurred Mazda MX-5 sales with over 600 of the world's most popular roadster sold in the month. Both the Special Edition Mazda MX-5 Icon and the consumer offer of £750 of free accessories on all standard MX-5's have inspired sports car fans to take their last chance to purchase the original style Mazda MX-5 before the all-new model is released in the winter.
Pick-up sales also saw a dramatic 90 per cent rise in May with 75 units sold for Mazda B-Series. Meanwhile, Mazda's compact urban runabout Mazda2 continues its popularity with over 1,600 sold so far this year and over 8,000 sold since launch in spring 2003.
To read our in depth road test of the Mazda3 [ click here ]
To read our in depth road test of the Mazda6 [ click here ]
Mazda Mazda3
Our Mazda Mazda3 Guide lists the full specification of the current UK Mazda3 range, including car prices, fuel consumption, dimensions and other vital data.
Price Range: £11,440 - £19,495
Body Styles:
Fuel:
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Models in the range: 12
We have road tested the Mazda Mazda3, to read our in-depth car reviews:
Mazda Mazda3 Review - May 2005
Mazda Mazda3 Review - Aug 2004
Mazda Mazda3 Review - Jun 2007
Mazda Mazda3 Review - Aug 2007
Mazda Mazda3 Review - Aug 2007
Mazda Mazda3 Review - Jun 2008
Our Car Buyer’s Guide covers all of the UK’s major new cars and includes CO2 ratings and car insurance groups. Data updated on the 28th Nov 2008
