Maserati GranTurismo A Success Story

Published: 13th January 2008

Maserati GranTurismo

The success of the Maserati GranTurismo is now well-established. Maserati’s high-performance sports car continues to amaze and captivate the international market. Its world début in Geneva nine months ago has been followed by launches in each of the 59 countries in the Maserati network. The launch programme was completed at the end of the year with the introduction of right-hand drive models. By the end of 2007, the GranTurismo is parked in the garages of no fewer than 1326 customers, with orders totaling 2333.

The reasons behind its success are plain for all to see: the exclusive, exquisite lines penned by Pininfarina conceal a sporty, aggressive vehicle with a sparkling performance, suitable for everyday driving thanks to its excellent handling. Total comfort is guaranteed by the exquisite quality of the materials used, attention to detail and a spacious interior. The rear seats can comfortably accommodate two adults, even on long journeys.

The engine compartment houses a V8 4.2 engine (405 bhp at 7100 rpm), capable of a top speed of 285 km/h. With acceleration of 0-100 km/h in 5.2 seconds, an exciting drive and thrilling performance are guaranteed.

Just a few months after its launch, the GranTurismo has already collected four international awards, two of which were won in the United States.

The success of the Maserati GranTurismo began 60 years ago, when the Modenese manufacturer launched the first of 58 examples of the A6 Gran Turismo styled by Pininfarina. Ten years later, it was the turn of the first standard GranTurismo, the 3500 GT, a car which marked a turning point for the company as it shifted its attention from racing cars to road going production, turning out 1983 examples of the 3500 GT in seven years. Those days may be long gone, but they have been well and truly revived with the 2007 version of the GranTurismo.