Jaguar has continued its positive trend in global markets, with the best month ever in India and best performances in March for the China region, which is up 6% and Korea is up 29% Other market performances of note are Russia up 70%, Germany up 49% and Japan up 34%.
Both emerging and established markets were primarily driven by the new Jaguar XJ and the continued momentum of the Jaguar XF, which contributed towards Jaguar recording a global sales improvement of 3% for the quarter.
Commenting on Jaguar's performance Adrian Hallmark, Global Brand Director said: "Jaguar is continuing to make very positive headway in a number of emerging markets thanks to our strongest ever vehicle line up which was completed in 2010 with the new XJ. This latest model has had a positive impact on our global sales performance and the introduction of a 3.0 litre engine for the incredibly important Chinese and Russian markets will drive further success for the flagship model."
Hallmark continued: "Quarter one sales also highlight the importance of XF to our portfolio. It remains our strongest performing product and I have no doubt that this award winning model will realise yet further sales potential thanks to the introduction of our most efficient engine to date - the 2.2 litre diesel which is capable of returning 52.3 mpg on the combined cycle while emitting 149 g/km of CO2.Published 6 April 2011