DETROIT, 10 January 2005 - Jaguar Cars revealed today its exciting new sports show car, the Advanced Lightweight Coupe at NAIAS motor show in Detroit, USA.
“The Advanced Lightweight Coupe represents the very essence of Jaguar, its heart and soul. If you want to know what lies ahead for us, what direction we will take - this is Jaguar's answer.” Joe Greenwell, Chairman and CEO, Jaguar Cars
The Advanced Lightweight Coupe is not just a show car. It is a company personified. Like the iconic Jaguar XK120s and E-TYPEs that preceded it, the Jaguar Advanced Lightweight Coupe heralds a new generation of stunning sports coupes and saloons; cars that will remain true to Jaguar’s illustrious past but more importantly will see the company leaping confidently forward into the future.
Created by Jaguar’s advanced design team under the watchful eye of renowned Design Director Ian Callum, this high-performance show car is indicative of more than just the company’s evolving design direction - the Advanced Lightweight Coupe represents the future of Jaguar, as an ambassador for a marque whose reputation was founded on beautiful and dynamic sports cars.
The Advanced Lightweight Coupe is a physical expression of Ian Callum’s direction for the next generation of Jaguar cars which, like this 2+2 show car, will have purposeful and seductive exteriors that bring Jaguar design firmly into the 21st century. And with the lightweight aluminium body architecture technology that was introduced with the new XJ saloon, in production form the Advanced Lightweight Coupe would be as dynamic and agile as it is desirable.
“This company has had many ground-breaking moments,” says Joe Greenwell, Chairman and CEO, Jaguar Cars. “The XK120 was a ground-breaker and of course the E-TYPE and XJ6 saloon in the 1960s helped to change the face of motoring. These were events in automotive design history that have stood the test of time and I would like to think that we will look back on the Advanced Lightweight Coupe as another of those moments in Jaguar’s lineage.”
Jaguar Cars Managing Director Bibiana Boerio concurs:
“This show car is a rallying call for Jaguar lovers the world over, who appreciate sporting luxury. We want them to know that we are committed to a product-led transformation of this company that will see us making Jaguars with great design and wonderful interiors that are fast, glamorous and evocative. A new Jaguar sports car is always an important event and we absolutely believe that the Advanced Lightweight Coupe demonstrates that the direction we are taking is the right one.”
In summary, the Advanced Lightweight Coupe is a beautiful, fast Jaguar that is true to the brand’s past and heralds an exciting future. It combines the talents of Ian Callum and his design team with brilliant engineering expertise - a combination that will ensure every upcoming Jaguar model delivers both dynamically and visually.
“This car is as clear a statement on the strength and confidence of the company as we could possibly make,” concludes Joe Greenwell, Chairman and CEO, Jaguar Cars. “Its design is assertive and pure - a perfect symbol for our 21st century cars - and beneath that beautiful body lies the heart and soul of a true Jaguar sports car.”
“The Advanced Lightweight Coupe marks a return to the core values of Jaguar,” says Bibiana Boerio, Managing Director, Jaguar Cars. “There is a determination in every department of this company to produce a new range of cars that provides the total Jaguar experience and this car is the first evidence of that determination.
“Aspirational and exclusive, with contemporary design and stunning performance, the Advanced Lightweight Coupe is conceived as a special car for special people. It represents the unique position that Jaguar holds in the market place - and even more it tells the world that we are set to make another bold leap forward. For Jaguar, the future begins now.”Published 10 January 2005