Korean Soccer Star Scores Goal With Hyundai Motor Company
Published: 23rd November 2002
The Korean firm chose to sponsor the high profile Du-Ri Cha, currently playing at the German Bundesliga club Armenia Bielefeld, and presented Cha with his car at the Hyundai dealership in his new home in Bielefeld.
"I came to Germany because I wanted to pursue my passion of soccer. I’d like to explore its possibilities and I am determined to work hard to realise my dreams," the 22 year-old Korean soccer star told us.
Cha played four matches in this year’s nail biting FIFA World Cup 2002 tournament in South Korea and Japan and enjoyed sharing the glory of South Korea’s success. Upon receiving the keys in Germany, Cha said: "I appreciate how hard you have to work to get what you want, so it’s great to drive a fantastic car like this."
Ralf C. Kaiser, spokesperson for Hyundai Motor in Europe said: "I’m sure such a prominent soccer player like Cha will help people in Germany and Europe to gain a greater understanding of Korea and its values and virtues, especially the Korean’s determination and ambition to achieve goals."
In his new team, Cha is constantly strengthening his performance;
his secrets being tough training, constant learning and high
energy. Hyundai Motor wishes Mr. Cha success with his venture
at Armenia Bielefeld and the German Bundesliga and that his
newly attained mobility allows him to explore more of Germany
and Europe than merely the soccer stadiums.






