New 'Edge' For Ford Focus As Final Model Debuts

Still Britain’s favourite car after five years the Ford Focus promises even more new ‘Edge’ in 2004, as the final model of the UK’s favourite car makes its debut.

Over 129,000 Ford Focus models were sold in 2003, maintaining its perfect record as Britain’s best-selling car for every year it has been on sale. In total, more than 650,000 Ford Focus have been sold in Britain since launch in 1998, with its individuality ensured by a wide range of model choices, options and stylish special editions.

Focus Edge is the latest and last new model for the current Focus line-up. It is available now as three or five-door, with a choice of the popular 100PS 1.6-litre petrol or 115PS 1.8-litre TDCi engine and a generous equipment list.

For the rational customer, Ford’s Intelligent Protection System including twin dual stage airbags, ABS and Safeguard immobiliser are standard, while distinctive 16-inch, five spoke alloy wheels and rear spoiler stir the emotions. On the inside, features including side airbags, air-conditioning and CD audio fit as standard into a unique, stylish Aria Midnight Black interior.

On the road prices start at £12,915 for the three-door 1.6, rising to £15,265 for the five-door 1.8 TDCi, while insurance ratings from 6E help ensure low running costs.

Said Cathy Davies, Ford of Britain’s brand manager for medium cars: "With its combination of style, value and driver appeal, Ford Focus has truly captured the hearts and minds of the British public in the past five years. To us, Focus Edge is the ultimate combination of all these qualities in one generously equipped package."

Published 2 February 2004 Melanie Carter
 

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