The New Fiat Croma | Part Three (2005)

Fiat Croma

Fiat Croma

The new Croma is offered with 5 different gearboxes to exploit the performance of its engines in full; all the engines meet EU Stage 4 emissions standards, and the diesel units are fitted with particulate filters. All the petrol engines are combined with 5-speed transmissions, with the option of the sequential automatic transmission on the 2.2 16v, and all the diesel engines have 6-speed gearboxes (the sequential automatic unit is offered as an alternative on the 150 bhp 1.9 Multijet, and as the standard unit on the powerful 200 bhp 2.4 Multijet 20v).

The third aspect of "substance" is quality. The quality standards on the Fiat Croma are extremely high, and were set at the very early stages of the project. During the various stages of experimentation, prototypes covered over 3 million kilometres, to test the car in all road and climatic conditions. The manufacturing processes at the Cassino plant were tested earlier than usual in the development of the project, and process verification was carried out right on the plant's assembly lines. Quality controls, which were already high, were raised even higher by the introduction of a 100 km test drive for 100% of the pre-production cars.

In other words, everything is in place to ensure that the success of the previous model is repeated. The new Croma plays the same trump card that has proved a winner in the past: listening to customers and creating the product on the basis of their wishes. In other words, the new Croma responds to the first and most important demand made by every customer when it comes to buying a new car, by offering "value for money" first of all, expressed in an extensive range with numerous outfits that allow a wide choice of customisation and advantages that increase progressively with the higher specification levels. For example, if he chooses the second outfit, the Dynamic, the customer benefits from an advantage equal to 40% of the value of the additional features present on this version.

Every outfit has been designed with the right level of equipment, with materials chosen specifically to create an ideal, comfortable ambience modelled to the customer's requirements; one example will suffice: the vast glazed surface of the double opening sunroof that is standard equipment on some versions. Each outfit is upholstered with a different fabric, in two shades (dark grey or beige), and there is also the option of leather, this too in a choice of two shades.

To guarantee the best price-content ratio, the combination of outfits that the new Croma customer can choose from are all excellent value for money and above all, they all reflect a concept of the car which Fiat has played a significant part in launching and developing: the generously sized but functionally elegant saloon. The new Croma sets off these winning features with numerous sophisticated devices and systems that make it a new benchmark for its segment. They include: ESP, Xenon headlights, large "aspherical" rear-view mirrors, and as many as nine airbags (in the field of safety); the advanced satellite navigation system (CONNECT Nav Plus) and the Hi-fi system with eight speakers and sub-woofer (in the field of entertainment and info-mobility), Cruise Control and a sequential automatic transmission (for stress-free driving), 4 special 16" and 18" alloy wheel designs which impart an individual stylistic personality to the car.

Published 22 April 2005 Melanie Carter

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