To celebrate the launch of Citroen DS3 - one of the most customisable cars on the road today - Citroen has released an exciting new application for the iPhone & iPod Touch. The app allows users to experience DS3’s unique levels of personalisation via touch-screen interaction with the Company’s latest model.
Available to download free-of-charge from Apple’s App Store, Citroen’s DS3 app uses an intelligent ‘EGO Configurator’ that guides users through a personalised questionnaire to find the DS3 that most suits their personality and lifestyle.
With touch-sensitive options to change the colour or patterns on the roof, bodywork, wheels and mirrors, the DS3 app showcases Citroen’s creative use of technology and invites iPhone & iPod Touch owners to use their own creativity to embrace Citroen’s forward-thinking attitudes in both design and style.
When users are satisfied with their personalised DS3 configuration, the application also allows them to request an e-brochure, book a test drive and locate their nearest Citroen dealer.
In addition to the DS3 customisation options, the app also provides users with multi-media content and interactive features, including access to ‘DS3 Mag’ - a regularly updated publication packed with the latest news and features from the worlds of fashion, design and lifestyle.
To download the app, search for ‘Citroen DS3’ from the Apple App StorePublished 8 March 2010