Record-Breaking 2006 For The Chrysler Group In The UK

Chrysler Group has achieved record new car sales in 2006 with more than 20,000 cars sold for the first time in the UK.

The Chrysler 300C has proved to be a huge success with more than 2,000 registrations, beating all sales targets while retaining impressive residual values. The Voyager range has also had one of its best ever years in the UK selling more than 5,300 units, with the Stow 'N Go seating system proving immensely popular.

For the Jeep brand the Grand Cherokee has been the big seller, with sales up 45 per cent on 2005 while the new Dodge Caliber has proved a sales success across the UK.

Peter Lambert, Managing Director of Chrysler Group, said: "When Chrysler launched in the UK in 1993 with just the Jeep Cherokee and Wrangler it sold 3914 vehicles. Since then sales have gone from strength to strength and the UK is now the second biggest market for Chrysler, Jeep and Dodge models in Europe.

"Driving through the 20,000 sales milestone for the first time is a significant achievement for our dealer network. 2006 was a challenging year for car sales across the UK, but the launch of six new cars has helped us buck this trend. We are one of only a handful of brands that have grown in the last 12 months with sales up 38 per cent compared to 2005.

"We are expecting an even bigger year for Chrysler Group in 2007 with seven new vehicles due to be launched. Sales of smaller SUV vehicles are predicted to grow significantly, and our new Jeep products will lead this growth. The new compact Jeep Patriot and Compass offer a class-leading 43.5 mpg, while the new Jeep Wrangler, with a diesel engine for the first time, is the only five-seat 4x4 cabrio on the market.

"The successful launch of the Dodge Caliber in 2006 puts us in great position to launch two new Dodge models next year - the stunning Dodge Avenger saloon and Dodge Nitro 4x4 will certainly stand out from the crowd. For Chrysler the 300C SRT-8 Touring offers incredible performance while the Chrysler Sebring saloon will herald our new approach to the company car market."

Published 5 January 2007 Melanie Carter

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