Aston Martin DB9 Makes World Debut

Aston Martin DB9

 

The Aston Martin DB9, the first car to be produced at the company’s modern and recently completed facility in Gaydon, Warwickshire, is making its world debut at this year’s Frankfurt Motor Show on Tuesday, 9th September.

The innovative DB9 heralds an exciting new era for Aston Martin as it reflects the direction that the company is now taking with all future models.

Using a radical new aluminium bonded frame, the 2+2 DB9 is one of the most sophisticated and technically advanced sports cars in the world. It successfully balances the attributes of a sports car with features normally found on luxury cars.

It is also the first production model to use VH Platform strategy (Vertical/Horizontal), which is unique to Aston Martin and will form the basis for all future Aston Martin models. Its advantages are that it is very light, provides better performance, handling and durability and yet it is extremely rigid.

“The DB9 will without doubt be the most important Aston Martin model ever,” said Dr Ulrich Bez, CEO of Aston Martin. “Not only is it the first time in our history that we have a purpose-built facility but we now also have a dedicated platform.

“The DB9 is an excellent example of what we as a company stand for today – namely making elegant and understated British sports cars for individuals.”

The all new DB9 will be crafted at Aston Martin’s new Gaydon facility which is one of the most advanced of its kind in the world. Using the very latest in automotive technology and materials to create the DB9, Aston Martin will spend more than 200 hours hand-building each car.

Power for the DB9 comes from a 450bhp V12 engine which has been developed specifically for this model. The DB9 will also be offered with an extensive list of materials and colour combinations for the interior and exterior paint finishes allowing customers to continue the Aston Martin tradition of personalising their car.

The DB9 will replace the current DB7 which finishes production at the end of 2003. This has become Aston Martin’s most successful model ever. Launched in 1993, the DB7 is intrinsically linked to Aston Martin’s achievements over the past decade with more than 7000 examples produced.

The Aston Martin DB9 will be introduced into the markets around the world in the Spring of 2004. Final pricing and specification will be announced then.

Published 6 September 2003 Melanie Carter
 

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