New Space Invaders Inspired Alfa Romeo MiTo Advert

Alfa Romeo MiTo Advert

Alfa Romeo MiTo Advert

In a visual twist on the classic Space Invaders arcade game, Alfa Romeo returns to television screens on Friday 12th February 2010 to launch its new Alfa Romeo MiTo MultiAir models.

The Italian sporting marque's latest advert has been created to promote its innovative MultiAir engine line-up, which promises increased fuel economy and lower CO2 emissions while considerably enhancing performance.

The intergalactic 'fix' of retro-gaming sees an Alfa Romeo MiTo skillfully eliminating the 'invaders' - which in this case are fuel pumps and toxic barrels - with lasers fired from its headlights.

The Alfa Romeo MiTo MultiAir range introduces the 1.4-litre 135 bhp Alfa Romeo MiTo Lusso and Veloce as well as the 170 bhp 1.4 Alfa Romeo MiTo Cloverleaf model complete with active suspension. All versions include Start&Stop technology.

Capable of reaching 62mph from a standing start in just 7.5 seconds, the range-topping Alfa Romeo MiTo Cloverleaf has a top speed of 136mph and a striking combined cycle official fuel economy figure of 47.1 mpg. These high-tech MultiAir engines also produce amongst the lowest CO2 levels of all Alfa Romeo MiTo petrol models.

Prices for the Alfa Romeo MiTo MultiAir models start at £15,165 through to £17,895 for the top-of-the-range Cloverleaf.

Published 5 February 2010 Staff

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